
Hillsborough County, Florida
Apollo Beach
Canals, the manatee center, and the SouthShore side of the county.
East of Tampa / Towns / Apollo Beach
This week in Apollo Beach
This weekendI Can Cook and open gym for kids
Kids ages 2 to 6 make pumpkin pie pastry bites, then have an hour of supervised open gym. Cooking class is $8 per child.
Event details →Billy Lindsey's Elvis tribute at Salty Shamrock
Billy Lindsey performs his Elvis tribute show at the Apollo Beach pub.
Event details →The Well and Loved Market
Small-business market with local makers, wellness and self-care vendors.
Event details →Concerts for a Cause: 501 Band
Free outdoor concert, open to the public. Bring a nonperishable food donation for The Community Cupboard.
Event details →Apollo Beach in the newsletter
- Robinson at Brandon tonight, and a pumpkin pizza that ends tomorrowFriday, October 30, 2026
- Our first podcast: 750 papers and a golf cartTuesday, October 27, 2026
- 3 tacos for $6 tonight, and two of our schools are 5-1Tuesday, September 29, 2026
Apollo Beach is a canal community on Tampa Bay, built so that a large share of the homes have a boat behind them. It is the most water-oriented place we cover and it feels different from the rest of east county because of it.
The manatees
The TECO Manatee Viewing Center is the thing Apollo Beach is known for outside the area. When the bay gets cold, manatees gather in the warm water discharge from the power plant, and the viewing center opens to the public for the season. Admission is free and it is genuinely worth doing once a winter.
On the water
Apollo Beach Nature Preserve has the closest thing to a public beach in the area. The canals connect out to the bay, and the boating culture here drives a lot of the local business: marine services, waterfront restaurants, dockside everything.
Before you drive to the manatee center
It is closed about half the year. The TECO Manatee Viewing Center at 6990 Dickman Road is open November 1 through April 15 only, 10 a.m. to 5 p.m. daily, and the trails close at 4. It also closes on Thanksgiving, Christmas and Easter, and at 3 p.m. on Christmas Eve.
When it is open, Tampa Electric charges nothing for either admission or parking. There are boardwalks over the warm-water discharge where the manatees gather, a remodeled education center, a cownose ray touch tank, a 900-foot ADA-compliant walkway called the Tidal Walk, an observation tower, 0.8 miles of habitat trails, the Southshore Café and solar charging tables.
No pets. Service animals are welcome. Drones and professional photography are not permitted.
The preserve, and the beach you cannot swim at
Apollo Beach Nature Preserve, 6760 Surfside Boulevard, is 63 acres of aquatic habitat open 8 a.m. to sunset year round. The headline feature is a 37-foot wheelchair-accessible observation tower, though pets are not allowed up it even though they are allowed elsewhere in the preserve.
There is a two-acre sandy beach for picnicking and sunbathing, and swimming is not allowed. That catches people out every year, because of the name. If you want to actually get in the water at a bay beach, the nearest place is E.G. Simmons down in Ruskin, which has 700 feet of swimming beach.
Seven acres are set aside for nature-based recreation including shoreline fishing, plus bird watching, picnic tables and restrooms. No special events or vendors are permitted here.
Parks and fields
Apollo Beach Park and Recreation Center, 664 Golf & Sea Boulevard, is free to use. The center runs 9 to 9 on weekdays and 8 to 5 on Saturday, closed Sunday; the skate park is open 10 to 9 Monday through Saturday and the splash pad daily 10 to 8. There is a playground, a basketball court, a paved trail, picnic shelters and free WiFi. The fitness center is $10.85 a month.
SouthShore Sportsplex at 6110 Waterset Boulevard has four synthetic turf multisport fields for soccer, football and lacrosse. Rentals are $30 an hour with a two-hour minimum. Two things to know: the fields close at 4 p.m. on weekdays so permitted leagues can set up, and if lightning is detected within ten miles all operations pause until it clears.
There is no library branch in Apollo Beach. The nearest are the two in Ruskin, the Ruskin Branch and SouthShore Regional.
Schools
No HCPS middle or high school carries an Apollo Beach address. The nearest high school is East Bay High at 7710 Old Big Bend Road in Gibsonton, home of the Indians, chartered in the fall of 1957 with the current building put up in 1972.
Getting around
US 41, the Tamiami Trail, is the north-south spine, and everything residential sits west of it toward the bay. Apollo Beach Boulevard runs from 41 west to the water. Dickman Road takes you to the power station and the manatee center, Surfside to the preserve, Golf & Sea to the rec center, and Waterset Boulevard runs east of 41 into the Waterset community.
Big Bend Road, which is County Road 672, is how you reach I-75, at exit 246. That interchange used to be the chokepoint and it has been rebuilt. FDOT finished an $81.7 million job there on March 8, 2025, widening Big Bend from four lanes to six, building new ramps and rebuilding the bridges. Construction had started in December 2021.
The other way out is Paseo al Mar Boulevard, the county’s $25.7 million extension that put an overpass across I-75 and connected US 41 through to US 301. It is the route that lets you reach 301 without using Big Bend at all.
Worth knowing: CR 672 is the same road that runs all the way east past Sumner High and out to the Balm Boyette mountain bike trails in Wimauma. It is the through-line across the whole south end of the county.
What we cover here
Manatee season, boating and water conditions, waterfront restaurant news, SouthShore development, and the businesses along Apollo Beach Boulevard.
Coming up in Apollo Beach
All eventsCrossfire Creek live at Salty Shamrock
Florida country rock band Crossfire Creek plays originals and covers.
Event details →Apollo Beach Market shop local day
Fall and holiday market with local makers, handmade goods, food and coffee. Free, pets welcome.
Event details →Concerts for a Cause: Greg Roy and the Pressure Band
Free outdoor concert with food trucks from 5 p.m. Bring a nonperishable food donation for a local food bank.
Event details →Businesses in Apollo Beach
Full directoryABA of Tampa Bay
Medical practice on Park Place Avenue in Riverview.
RiverviewEvent PlanningABC Event Planning
Event planning company based in Riverview.
RiverviewNonprofitAdventHealth Riverview Foundation
Hospital foundation on US-301 South in Riverview.
RiverviewReal EstateAll Ready Property Management & Realty
Real estate office on Sanford Street in Riverview.
RiverviewIce CreamAmerican Honey Creamery & Coffee Co.
Apollo Beach shop making homemade ice cream and serving locally sourced coffee and baked goods.
Apollo BeachHome ImprovementAmerican Water & Windows
Water treatment and window company on Tralee Drive in Riverview.
RiverviewNail SalonAmour Beauty
Nail salon on US-301 in Riverview.
RiverviewMartial ArtsApex Academy of Martial Arts
Martial arts school on Pradera Reserve Boulevard in Riverview.
RiverviewRestaurantApollo's Bistro
Neighborhood bistro serving comfort dishes with a full bar and wine list.
Apollo BeachVeterinaryBay Area Veterinary Care
Veterinary hospital on Big Bend Road in Gibsonton.
GibsontonVeterinaryBoyette Animal Hospital
Veterinary hospital on Boyette Road in Riverview.
RiverviewMarketingBrand Hyve
Small business marketing company on Portsdale Place in Riverview.
Riverview
BowlingBrandon Crossroads Bowl
Forty lanes, arcade, billiards and the BCB Pub & Grill.
BrandonElectricalBryan Hindman Electric
Electrical contractor on Carr Road in Riverview.
RiverviewBarbecueBubbaQue's BBQ, Riverview
Barbecue restaurant on US-301 in Riverview.
RiverviewPet BoardingCanine Cabana
Riverview boarding and doggie daycare facility with outdoor play yards, grooming and training.
RiverviewConsultingCarole Gill Consulting
Leadership consulting firm on Pink Palmata Court in Riverview.
RiverviewPlumbingChris's Plumbing Service
Plumbing company on US-301 in Riverview.
RiverviewRestaurantCircles Waterfront Restaurant
Waterfront seafood, steaks and pasta at Lands End Marina on Tampa Bay.
Apollo BeachGarage DoorsCopper Top Garage Doors
Riverview garage door company doing installation, spring and opener repair and tune ups.
RiverviewRetailCora Simon, Damsel in Defense
Personal safety products seller on Bucks Ford Drive in Riverview.
RiverviewMedicalCovenant Metabolic Specialists
Medical practice on Winthrop Commerce Avenue in Riverview.
RiverviewRestaurantCrazy Cafe
Japanese kitchen on 301 doing sushi rolls, hibachi and teriyaki.
RiverviewPest ControlCruce Pest Control
Pest control company based in Riverview.
RiverviewDance StudioDancing for Joy
Dance studio on Boyette Road in Riverview.
RiverviewDentistDental Care at Providence
Dental practice on Bloomingdale Avenue in Riverview.
RiverviewInsuranceDreama Blount's Insurance
Insurance agency on US-301 in Riverview.
RiverviewPest ControlEcoSmart Pest Solutions
Pest control company on Oakfield Drive in Brandon.
BrandonReal EstateElevated Realty
Real estate office on Balm Riverview Road in Riverview.
RiverviewConsultingElite Business Performance
Consulting firm on Foxbury Ridge Lane in Riverview.
Riverview
RestorationEnvironmental Protective Solutions
Water damage, mold remediation and restoration across east Hillsborough.
BrandonNonprofitExperienced Autism Alliance
Nonprofit autism support organization on Soaring Eagle Drive in Riverview.
RiverviewOptometryEye Site Center
Eye care practice on Balm Riverview Road in Riverview.
RiverviewRestaurantFinn's Apollo Beach
Waterside bar and grill with a seafood focused menu and craft cocktails.
Apollo BeachHealthcareFirstLight Home Care
Healthcare provider on Water Works Lane in Riverview.
RiverviewBarberFishHawk Barbershop
Longtime Boyette Road barbershop taking walk-ins for cuts, beard shaping and straight-razor shaves.
RiverviewFitnessFitness Forge
Personal training gym on Boyette Road in Riverview.
Riverview
PlumbingFix It Today Plumbing
Leaks, clogs, water heaters and repiping across east Hillsborough.
BrandonPhotographyFlash Forward Photo Booth
Photo booth company on Riverside Bluffs Drive in Riverview.
RiverviewEntertainmentFlorida Foam Factory
Foam party and event entertainment company on Pink Palmata Court in Riverview.
RiverviewHealthcareGarcia Weight Loss
Healthcare provider on Winthrop Commerce Avenue in Riverview.
RiverviewSports BarGlory Days Grill
Sports bar on Big Bend Road in Riverview.
RiverviewMartial ArtsGracie Brandon
Brazilian jiu jitsu, MMA and kickboxing academy with kids and adult programs.
RiverviewJuice BarGrain & Berry, Riverview
Juice and smoothie bar on US-301 in Riverview.
RiverviewMexican RestaurantGran Agave
Mexican restaurant on Providence Road in Riverview.
RiverviewDentistGuava Dental
Dental practice on Bloomingdale Avenue in Riverview.
RiverviewSecurityHaig Service Corp
Security systems company on US 301 in Riverview.
RiverviewAttorneyHunter Law Firm
Law firm on Water Works Lane in Riverview.
RiverviewEducationiCode Riverview
Learning center on Upper Alafia Court in Riverview.
RiverviewMartial ArtsImpact Taekwondo Center
Martial arts school on Boyette Road in Riverview.
RiverviewWellnessJade Health
Wellness center on Ketchum Valley Drive in Riverview.
RiverviewInsuranceJM Florida Solutions
Insurance agency on Crescent Park Drive in Riverview.
RiverviewRestaurantJunior's Tasty Delights
Restaurant on US-301 in Riverview.
RiverviewLawn CareJust Us Family Lawn Care
Owner operated Riverview lawn service covering mowing, bed work and small hardscaping.
RiverviewReal EstateKaryn Scech, Yellowfin Realty
Real estate office on Winthrop Main Street in Riverview.
RiverviewGarden CenterKeep It Green Nursery & Landscaping
Nursery on US 41 selling trees, palms, shrubs, annuals, sod and garden containers.
Apollo BeachHVACKen Hope Air Conditioning & Heating
Heating and air company on US-41 in Gibsonton.
GibsontonContractorKillebrew Home Improvement
Contractor on Inglewood Drive in Gibsonton.
GibsontonVeterinaryKingdom Pet Hospital
Veterinary hospital on Bayard Brk Court in Gibsonton.
GibsontonIT ServicesKITS Computers
IT services company on Tropical Kingbird Way in Riverview.
RiverviewPlumbingKuma Plumbing and Drain
Plumbing company on Arabian Dunes Place in Riverview.
RiverviewMusic LessonsLet There Be Rock School
Music school on Balm Riverview Road in Riverview.
RiverviewGreek RestaurantLittle Greek Fresh Grill
Greek restaurant on Big Bend Road in Riverview.
RiverviewPrintingM & M Printing
Print shop on Woodland Estates Avenue in Ruskin.
Ruskin
Real EstateMadison Patron, Foundation Realty Group
Residential real estate with Foundation Realty Group.
Brandon
CleaningMaid Pure Cleaning Services
Recurring residential cleaning, deep cleans and move in / move out service.
ValricoMarketingMaster Marketing Firm
Marketing company on Star Shell Drive in Apollo Beach.
Apollo BeachContractorMcCullagh & Scott
Contractor on Boyette Road in Riverview.
RiverviewHealthcareMedi-Weightloss Riverview
Healthcare provider on Summerfield Square Drive in Riverview.
RiverviewInsuranceMeek Insurance Group
Insurance agency on US-41 in Apollo Beach.
Apollo BeachIce CreamMilkShake Factory SouthShore
Ice cream shop on Stelling Drive in Riverview.
RiverviewRestaurantMISSION BBQ, Riverview
Restaurant on Stelling Drive in Riverview.
RiverviewHVACMP+ Air Conditioning
Air conditioning company based in Brandon.
Brandon
OrthodonticsMVP Orthodontics
Braces and clear aligners for kids, teens and adults in Riverview.
RiverviewPizzaNew York New York Pizza
Pizzeria on Big Bend Road in Riverview.
RiverviewPreschoolO2B Kids Cedarbrook
Preschool on Willow Grove Drive in Riverview.
RiverviewPreschoolO2B Kids Riverview
Preschool on Boyette Road in Riverview.
RiverviewPreschoolO2B Kids South Creek
Preschool on Alder Green Drive in Riverview.
RiverviewFloristOops A Daisy
Florist on US-41 in Ruskin.
Ruskin
Holiday LightingOutdoor Lighting Perspectives of Brandon
Custom professional holiday lighting for homes and businesses: design, install, maintenance, takedown and storage.
BrandonMedicalPartners In Allergy & Asthma Care
Medical practice on Elk Mountain Drive in Riverview.
RiverviewFinancial ServicesPowrd POS
Merchant services company on Crescent Park Drive in Riverview.
RiverviewPressure WashingPremier Pro Wash & Seal
Pressure washing company on Nottinghill Sky Drive in Apollo Beach.
Apollo BeachChiropracticProdigy Health
Chiropractic office on Winthrop Market Street in Riverview.
RiverviewReal EstateRE/MAX Realty Unlimited
Real estate office on US-301 in Riverview.
RiverviewBail BondsRiverview Bail Bonds
Bail bonds office on US-301 in Riverview.
RiverviewLawn CareRiverview Lawn Care LLC
Riverview lawn maintenance company serving homes, commercial sites and HOA properties.
RiverviewMortgageRiverview Mortgage
Mortgage company on Boyette Road in Riverview.
RiverviewVeterinaryRiverview Veterinary Hospital
Full-service Riverview animal hospital on US 301 with weekday and Saturday morning appointments.
RiverviewRoofingRoofing Boys
Roofing company on Florida Circle S in Apollo Beach.
Apollo BeachRestaurantSakura Japanese Steakhouse & Sushi Bar
Restaurant on Big Bend Road in Riverview.
RiverviewAttorneySantini Personal Injury & Car Accident Law
Personal injury and car accident law firm in Riverview.
RiverviewCar WashSDS Auto Detailing
Car wash on Artesa Bell Drive in Riverview.
RiverviewFuneral HomeSerenity Meadows Memorial Park
Funeral home, cemetery and crematory on Providence Road in Riverview.
RiverviewRestorationSERVPRO of Brandon
Restoration company on US-301 in Riverview.
RiverviewMartial ArtsSidekicks Family Martial Arts, Big Bend
Martial arts school on Big Bend Road in Riverview.
RiverviewPediatric DentistrySmileLYNN Pediatric Dentistry Apollo Beach
Pediatric dental practice on Harbor Village Lane in Apollo Beach.
Apollo BeachDentistSouthbay Periodontics & Implantology
Dental practice on Vail Ridge Drive in Riverview.
RiverviewInsuranceSouthshore Insurance Professionals
Insurance agency on Winthrop Main Street in Riverview.
RiverviewFencingStand Strong Fencing of Riverview
Fence company on Commerce Street in Riverview.
RiverviewMortgageSuccess Mortgage Partners
Mortgage lender on Newberry Grove Loop in Riverview.
RiverviewCoffeeSugar Lees Gourmet Coffee Service
Coffee shop on Boyette Road in Riverview.
RiverviewEducationSylvan Learning Center
Tutoring center on Boyette Road in Riverview.
Riverview
BowlingThe Alley at South Shore
Bowling, arcade, a pub and grill, and a VIP suite for parties and events.
RiverviewHealthcareThe Crossings at Riverview
Healthcare provider on US-301 in Riverview.
RiverviewAccountingThe Enterprise Management Group
Accounting firm on Crescent Park Drive in Riverview.
RiverviewPlumbingThe GOAT Plumbing Company
Plumbing company on Crescent Park Drive in Riverview.
RiverviewRestaurantThe Hot Tomato
Casual spot for pizza, subs, burgers, wings and Cuban sandwiches.
RuskinPreschoolThe Learning Experience - Rivercrest
Preschool on Crest Side Boulevard in Riverview.
RiverviewHealthcareThe Moreland Way Family Health, PLLC
Healthcare provider on Black Mangrove Lane in Riverview.
Riverview
ButcherThe #1 Meat Guy of Tampa Bay
Premium meat, seafood and appetizers delivered to your door.
ValricoNewspaperThe Observer News
Local newspaper on Woodland Estates Avenue in Ruskin.
RuskinOrthodonticsThe Orthodontic Gallery
Orthodontic practice on Beach Verbena Drive in Riverview.
RiverviewEvent VenueThe Regent
Event venue on Watson Road in Riverview.
RiverviewBreakfastThe Wooden Spoon Diner
Breakfast diner on US-301 in Riverview.
RiverviewRestaurantTiki Docks Riverview
Restaurant on Palmetto Street in Riverview.
RiverviewLawn CareTop Lawn Pros
Riverview lawn mowing and landscape company.
RiverviewTree ServiceTop Notch Trees & Land Clearing
Tree service and land clearing company on Foxcrest Way in Riverview.
RiverviewRoofingTrinity Restoration & Roofing Tampa
Roofing company on Park Drive in Riverview.
RiverviewSenior LivingTwin Creeks Assisted Living & Memory Care
Senior living community on Boyette Road in Riverview.
RiverviewIce CreamUncle Louie G
Ice cream shop on US-301 in Riverview.
RiverviewDance StudioVictoria's School of Dance
Dance studio on Boyette Road teaching ballet, tap, jazz, modern, hip hop and tumbling.
RiverviewSwim LessonsWatch Me Swim
Swim school on McMullen Road in Riverview.
RiverviewNonprofitWater Smart Tots Foundation
Nonprofit drowning prevention foundation based in Riverview.
RiverviewCar WashWoodie's Wash Shack, Gibsonton
Car wash on Theater Drive in Gibsonton.
GibsontonRestaurantYbor Grille Restaurant
Cuban and Spanish plates made from scratch daily in Ruskin.
RuskinFree, three times a week
Get Apollo Beach in your inbox
Tuesday, Friday and Sunday. Local news, what is open, where to eat and what is happening this weekend. Written by someone who lives here.
Subscribe freeRun a business in Apollo Beach?
Get in front of your neighbors
Newsletter placement, social, advertising with a school and a directory listing that ranks.
Marketing in Apollo Beach